Dell Bets on Design


Dell has committed to design as a strategy to improve sales.

Not only are they following in the footsteps of Apple with respect to using design as a way to connect with more customers, the Adamo looks like it gets some design cues from certain familiar products.

Dell has some other brave designs that look a lot less familiar. It will be interesting to see if this new take on design brings success with it.

Also see quotes from former Carnegie Mellon Design Professor (now at Cincinnati) Craig Vogel.

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