Shawn Graham, author of Courting Your Career, is our guest.
We talk about how editing is similar to prototyping. Create, test, iterate. You write a story. You try it out. You fix it. It gets better. At some point you declare it done.
With products, if you are keeping the user involved, you do something similar. You present ideas in the form of rough models or prototypes. You get feedback. You make changes. You try again. It gets better. Eventually, you declare it done.
In both cases we recognize that our first idea is not finished and it may not even be right. We have to test and try and edit. Our ideas evolve, not just in our own heads, but in reaction to what happens when we present our creations to the world.
We would love to get your feedback in the comments or at email@example.com.